The Future of Commercial Roofing Marketing

Pay-For-Performance roofing marketing agency that guarantees exclusive commercial roofing leads.

Testimonial Image

200+

"One person that I got the roof from told his partner that what I'm doing in advertising is going to kill it! So many seem to trust me before I show up so it's been good. Hopefully this is just the tip of the iceberg!"

200+

"We have bid $3,000,000+ since getting started with Max and we're adding $600,000 worth of jobs to our pipeline each month. I've done a lot of business with people who do internet marketing and I've never had someone take the time to make sure it's worked and actually paid off for us. I've never seen results like this before."

200+

"Max understands the roofing industry and knows how to get me the leads that I want. It’s all about keeping the pipeline full of good leads, and that’s exactly what he does for me. He guarantees you’ll get 10 leads in your first 30 days - which I’ve never seen anyone do before. And he actually calls you to talk about the campaign!"

200+

"I wasted over $25,000+ with marketing companies who just gave me empty promises and junk leads. Max had me up and running in a couple of days, and the leads started to pour in. The very first job I got from the leads paid for Roof Engine for the next 2 months. Since then, I've been able to close 90% of the leads that have come from Roof Engine. I wouldn't believe it if I didn't see it for myself."

RoofEngine is the last roofing marketing agency you’ll ever need.

To put it simply, we’ve got your back no matter what you need help with or where you are in your business.

We’ve helped smaller contractors reach their first $1M and strenghtened established companies from $3M up to $20M+.

Our approach is simple: Provide you, the commercial roofing contractor, with everything you need to scale your business with clarity, confidence, and relative ease.

Depending on which stage of the growth curve you are, you’ll need a different type of assistance, from RoofEngine or from someone else.

We start with the fundamentals. Before we pour water into your bucket, we want to make sure there are no leaks.

This means focusing on getting your sales and bidding process as optimized as possible. Our Commercial Roofing Revolution Course and the RoofEngine OS Program will give you the exact proven processes to follow to ensure success with your marketing campaigns.

RoofEngine Frameworks

We’re not just run of the mill lead generators - we’re roofing business growth experts

10x your lead gen with the EEC Method. This revolutionary approach to marketing empowers you to educate, qualify, and warm-up thousands of building owners on autopilot every month.

Optimize your sales process with the 3-Step Closing Framework. Become a master of the sale by assuming the role of a commercial roofing consultant rather than a typical contractor.

Increase your chances of winning the bid with our Multivariate Bidding Framework. Allow building owners to build their own roofing quote by empowering them with options that let them buy from you rather than feeling sold by you.

Stay on track for years to come with the RPM Framework. Never be confused again about what to do next to take your commercial roofing company to the next level. Simply follow the RPM Framework to build your empire in the right order and with long-term stability in mind.

RoofEngine Coaching

Knowing how to do something is rarely enough. The proper execution over time is what really matters when it comes to getting results.

As a RoofEngine client, we will coach you every step of the way to building the commercial roofing business of your dreams.

The ultimate goal for you is commercial roofing business mastery. Working with us means you have a trusted guide and confidant to get you to your goals in as quick of a timeframe as possible.

Max Reznich

RoofEngine® Founder

RoofEngine Lead Generation

After your fundamentals are in place, we are ready to pour water into your bucket.

You will receive highly qualified, exclusive leads through custom lead generation assets that we build for you, such as:

You will receive highly qualified, exclusive leads through custom lead generation assets that we build for you.

RoofEngine is a pioneer in commercial roofing lead generation, having tested everything under the sun since 2016 and passing the best strategies on to you.

We can deploy proven Google PPC Campaigns, YouTube Video Ad Campaigns, and Facebook “Shotgun” Campaigns to provide you with a steady flow of commercial roofing leads, even in the slowest seasons.

Landing Pages

Mini-Sites

ChatBot funnels

Roof Restoration Quizzes

Ballpark Estimate Calculators

A Quick Overview Of The Process

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Plans & Pricing

Ignition

Usually from $6,000/month

Our main service offering, RoofEngine Ignition, is engineered to get you an ROI on your commercial roofing marketing investment as quickly as possible.

80% of our clients are ROI positive within 6-8 weeks of campaign kick-off.

This isn’t the most comprehensive marketing campaign available, and it’s not designed to be. This is bare-bones ROI focused involving just a simple Google Ads Campaign, Conversion Optimized Mini-Site, and a Facebook ChatBot funnel. We can produce leads within 2-3 days of launch in most cases.

This campaign typically starts at $6,000 /mo and is on a month-to-month basis with no contracts.

We aim for a 30:1 Pipeline Value ROI by month 6... That means your $36,000 investment over 6 months is projected to yield $1,080,000 in commercial roofing opportunities.

Your sales will depend on many variables, including your pricing, market, and closing ability. It’s not uncommon for our commercial roofing contractors to sell their first job within a week or two of starting with us, but it is not guaranteed. Some things are out of our control.

Turbo

From $9,000 to $11,000/month

For a more well-rounded marketing strategy, we have RoofEngine Turbo. Including everything in Ignition, Turbo is a full-power SEO Campaign.

Our goal is to get you 1st page rankings for terms like, “state commercial roofing contractor,” “city commercial roof coating,” “city TPO roof replacement,” “city roof coating contractors,” and many more.

We can accomplish this by building out a comprehensive content web surrounding your website and powering it with external backlinks from high-authority websites.

We also optimize your Google My Business listing for maximum exposure in the Map Pack.

As with any SEO campaign, it can take 6 to 9 months at the earliest to see results.

If budget is a factor, we recommend saving the Turbo campaign for when you get your first few sales from RoofEngine Ignition, then reinvest those funds into further solidifying your marketing.

RoofEngine Turbo is an additional $3,000 to $5,000 /mo depending on the competition and difficulty of your market.

Rest assured that your RoofEngine Turbo investment will be fully recouped within your first few organic leads, as these are the highest quality and often from the most serious and ready to move forward building owners.

RoofEngine Community

The Commercial Roofing Revolution® Logo

We are proud to enable like-minded commercial roofing contractors to connect, learn, and network in our Commercial Roofing Revolution Community. We add hours of exclusive behind-the-scenes marketing experiments and training every month to share the wealth by sharing our knowledge. Join the community for free to stay at the cutting edge of commercial roofing growth strategies and meet like-minded commercial roofing contractors.

Testimonials

Getting more good quality leads per month

Getting more good quality leads per month

"For the most part, I've had a very small amount of leads come from the internet with other companies, maybe 1 or 2 per month. With Roof Engine, things are very different. We're getting about 18 to 20 good quality commercial roofing leads per month. The price per lead is way less than direct mail, and we get way more than we could with word of mouth. I highly recommend Roof Engine to all roofing contractors who want to get more leads."

Norman Yoder
Kristen Cherry

Bye-bye HomeAdvisor!

"My overall marketing is more targeted, my spend is less, my phone is ringing (5-6 leads a day/in my busy season on average), my sit rate for these leads is higher than my other lead generators, and he’s bringing in the $$$. I’ve been able to turn off HomeAdvisor and other sources that don’t convert or close anywhere near what Roof Engine is doing.  Lastly, Max doesn’t just work with just any company, so if he is giving you the opportunity to grow your roofing business….I’d jump on board fast before someone else is your area tries to get him!”

Kristen Cherry
Kept my pipeline full of good leads

Kept my pipeline full of good leads

"Max understands the roofing industry and knows how to get me the leads that I want. It’s all about keeping the pipeline full of good leads, and that’s exactly what he does for me. He guarantees you’ll get 10 leads in your first 30 days - which I’ve never seen anyone do before. And he actually calls you to talk about the campaign!"

Tim Shultz
Chad Edwards

Adding $600,000 each month

"We have bid $3,000,000+ since getting started with Max and we're adding $600,000 worth of jobs to our pipeline each month. I've done a lot of business with people who do internet marketing and I've never had someone take the time to make sure it's worked and actually paid off for us. I've never seen results like this before."

Chad Edwards
Gabriel Horta

Closed 90% of the leads

"I wasted over $25,000+ with marketing companies who just gave me empty promises and junk leads. Max had me up and running in a couple of days, and the leads started to pour in. The very first job I got from the leads paid for Roof Engine for the next 2 months. Since then, I've been able to close 90% of the leads that have come from Roof Engine. I wouldn't believe it if I didn't see it for myself."

Gabriel Horta
Aaron Hershberger

Even the leads agree!

"One person that I got the roof from told his partner that what I'm doing in advertising is going to kill it! So many seem to trust me before I show up so it's been good. Hopefully this is just the tip of the iceberg!"

Aaron Hershberger

Ready to Take Your Roofing Business To A Whole New Level?

We would love to help you over a Free 1-Hour Commercial Roofing Growth Strategy Session.